70 Years of Excellence: Driving our Community into a Sustainable Future 卓越七十載：引領社區邁向可持續未來

Breaking It Down: New Retail Network Model In the era of NEVs, personalised service is the key to unlocking success and reshaping the future model of automotive retail. Technology for EV and battery development is evolving rapidly. To lead the market, we must excel by evolving and bringing our brand experience into our customers’ lives where they naturally want to spend time, rather than asking our customers to step out of their usual way of living just to visit us at our traditional brand or flagship dealerships. We must stay closer with our customers by taking a more flexible and agile approach and establishing smaller points of sale and pop-up stores for direct contact with customers. In the future, vehicles will no longer serve merely as transportation from point A to B; they will instead carry lifestyle elements and reflect the driver’s lifestyle. We firmly believe that customisation and personalisation will become important indicators guiding the automotive industry’s future, and collaborations between automotive and other lifestyle and luxury brands will also be a major trend to come. 76 C R E A T I N G A F U T U R E T O G E T H E R : A N EW E R A O F V I T A L I T Y 共 創 未 來 活 力 新 氣 象